Kendrick Lamar is celebrating Independence Day with the music video for his chart-topping Drake diss song, “Not Like Us.” Watch the video, directed by Lamar and his pgLang co-founder, Dave Free, below.
The triumphal “Not Like Us” visual opens with Lamar rapping a bit of a new track that includes the line “Keep a horn on me, that Kamasi.” Later, there are cameos from California figures including Tommy the Clown, Compton native and former Toronto Raptors All-Star DeMar DeRozan, producer Mustard (pointedly wearing a Toronto Blue Jays cap), and Anthony “Top Dawg” Tiffith.
Lamar also takes further jabs at Drake and October’s Very Own by smashing an owl piñata and gazing at a caged owl. Plus, Lamar dances with his partner, Whitney Alford, and two children. (Drake had questioned Lamar’s family dynamics on diss tracks like “Family Matters.”)
The new “Not Like Us” video follows Lamar’s Pop Out concert that took place on Juneteenth in Inglewood, California. Read more in “Kendrick Lamar’s Pop Out Concert: A West Coast Reunion and Unforgettable Haters’ Ball” on the Pitch.
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